How Do You Measure Online Rewards Program ROI?

An online rewards program’s success doesn’t just have to be measured according to revenue growth. There are many factors that, while perhaps not contributing directly to your sales numbers, can have significant and often underestimated long-term benefits for your business. Brand Image In this modern era, your brand is only Continue reading The post How…

How to Measure Incentive Program ROI

When preparing to implement an incentive program, one of the most common (and important!) questions to consider is: ‘How will this program grow my business?’ But to effectively answer that question, you need the proper tools to measure your incentive program’s return on investment (ROI). With that in mind, here Continue reading The post How…

Tropical Paradise Destinations as Employee Recognition Programs

Inspiration comes to employees when their value is recognized, and they feel their jobs are important. One way to keep your team feeling valuable is to implement employee recognition programs. As a result, you compensate them for their hard work, but you don t stop there. Instead, your team also begins Continue reading The post…

How Do You Measure Incentive Program ROI?

Imagine your CEO puts you in charge of running an incentive program. Three months into the program’s implementation, the CEO asks you how the program’s doing. You say, “It seems to be going pretty well,” since nothing disastrous has happened so far, and participants seem incentivized. Then the CEO asks, Continue reading The post How…

The Benefits of Customer Loyalty Programs for Small Business

Do your customers wear out the welcome mat with repeat patronage? If not, you can increase your revenue and customer retention levels through the benefits of customer loyalty programs. The hottest buzzwords in marketing are “customer engagement,” and frequently small business owners think this means only social media. However, customer Continue reading The post The…